The Year of Healing
Personal Project (2022)
After suffering from a long-lasting pandemic, I created a short video to post on social media to express my hope that 2022 will be the year we can regain our lives and heal our wounds.
A digital New Year's card featured Tiger Balm, a famous all-purpose ointment that has healed many people. Tiger is also the Chinese zodiac for 2022.
Visual Inspiration
Using red, an auspicious colour in East Asia, as the primary colour, the animation expresses an atmosphere of fun and celebration, which comes along with healing. After exploring different visual styles, the final design settled on a retro design inspired by traditional paper New Year's cards, utilising textures such as printing blotches and halftones.
Learning and Reflections
Designing with everyday life objects is my favourite, and I had a lot of fun with this small personal project. In the future, Iād like to explore ways to give a more profound story aspect in a very short animation project like this.